CMBC KPI

2026 Performance Dashboard · Weekly & Monthly

Week of

W10 — Mar 810 Weeks · 2026 YTD

W1–W10 · Jan 4 – Mar 8, 2026 · Compared to same 10 weeks in 2025 · Click any card for full insight

10 WEEKS COMPLETE

Weekly trend — 2026 ·· 2025

Tasting Room Revenue

Shopify Sales

Website Sessions

Grow Awareness & Inspire Trial

Reach & Impressions — Weekly Trend

Facebook + Instagram · Dashed = 2025

Content Interactions

FB + IG · Dashed = 2025

Website Sessions

All sessions by week · Dashed = 2025

Paid Media — Meta Ads

Ad Spend & Landing Page Views

Weekly spend (bars) · LPV (line)

Ad Reach & Frequency

Unique people reached · Avg exposures per person

Modernize Marketing Infrastructure

Email Performance

Open Rate & Click Rate · Dashed = 2025

Email Volume

Opens 2026 vs 2025 · Clicks

      * W10–W20 (Mar 9 – May 24) reflect combined Mailchimp + HustleSync sends during platform warmup transition. W21+ is HustleSync only.
    

Fuel Revenue Through Shopify & Tasting Room

Tasting Room Revenue & Transactions

Net Sales (left) · Transactions (right) · 2026 vs 2025

Tasting Room Average Sale

Avg $ Per Transaction · 2026 vs 2025

Shopify Net Sales & Orders

Net Sales (left) · Orders (right) · 2026 vs 2025

Shopify Average Order Value

Avg $ Per Order · 2026 vs 2025

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Pillar	KPI